Chad Ochocinco To Open NFL News Network via Social Networking, Twitter

Posted: October 25th, 2009 | Author: Shaun | Filed under: social media | 1 Comment »

Chad Ochocinco

Bengals wide-out Chad Ochocinco plans to produce a new NFL news network to keep fans updated on the latest happenings within the league.  The network is aptly titled Ochocinco News Network, OCNN, and news will be released through Twitter. One of the brands who he has a sponsorship deal with, Motorolla, will provide the technology. #85 is clearly very business savvy, he’s already got an iPhone app out, and now this.  From Motorolla’s standpoint, this a good move for them as well.

According to an article on ESPN.com:

Motorola is using the venture to promote its MOTOBLUR technology. Ochocinco will use one of the company’s Cliq mobile devices for his new social network. Motorola marketing officer Bill Ogle said Ochocinco “brings order and clarity to a multifaceted lifestyle as a professional athlete, entertainer and devoted social networker.”

I’ll definitely be getting my news from Ochocinco when his new network comes out.  I love the guy. He’s hilarious. Now if only he would focus as much on football as he did on business. I need those fantasy points!

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From Old School To New School – “Shift Happens” (video)

Posted: September 30th, 2009 | Author: Shaun | Filed under: Trends, Video, social media | Tags: , , | No Comments »

This is my first post in while! I tweeted about this video last night but I figured I would share it on the blog as well, because it’s very well put together.  As much as everyone talks about the changing media landscape, no one has really done a good job at making a powerful video that shows its impact.  The Economist, in partnership with XPLANE, has done just that.

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Gatorade Michael Jordan Ultimate ‘G’ Moment Contest

Posted: August 10th, 2009 | Author: Shaun | Filed under: Promotions, social media | Tags: , , , | 1 Comment »

Jordan_Gatorade_Ultimate_Moment_MediaZombies

In honor of Michael Jordan’s upcoming induction into the 2009 Naismith Memorial Basketball Hall of Fame, Gatorade is bringing you the ” Vote For MJ’s Ultimate G Moment” Facebook contest.  By voting for your most memorable Jordan moment, (which is very hard, because there’s so many) you can win a trip for 2 to the Hall Of Fame induction ceremony in Springfield, MA on September 11th.  Become a fan of Gatorade and enter-to-win here on Facebook.

There are 10 storybook endings nominated by 10 acclaimed sports journalists. The one with the most votes will also become the 7th limited edition Gatorade bottle. Which one will you choose? So far, my personal favorite is running away with it : The Final Shot, now thats “G”.

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